The Co-Lab

The 111 Day Theory – Crush Your Goal in 111 Days

This is the first-ever pilot of The 111 Day Challenge. A $111 per month program offering more than $5,000 in tools, resources, and community support to help you make real progress on the transformation you want.

A group of coworkers

Why 111 Days? Because 90 Days Isn’t Enough. And 365 Is Too Long.

The Lesaruss Project is built around a 111-day cycle. It is long enough to create lasting change and short enough to keep you focused.

Every day counts. Every week, you will gain momentum. By the end, you will have the systems and strategies to keep growing beyond this challenge.

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What You Get for $111 per Month

This is not another course you will forget about. The 111 Day Challenge is a guided framework with built-in accountability to help you move forward.

When you join, you will receive:

  • HotLabs with Sean and guest experts
  • Step-by-step lessons and proven tools
  • Weekly check-ins to measure your progress
  • Exclusive access to The 111 Day Theory podcast and book-in-progress
Young woman looking at a screen

Who It’s For. Whatever Your Goal, This System Can Help.

The Challenge adapts to the area of life you want to focus on. Whether you want to:

  • Improve your health and fitness
  • Strengthen your financial stability
  • Build stronger relationships
  • Launch a creative or business project
  • Explore your purpose and identity

You will have the tools, community, and resources to support your progress.

Founding fathers with a co-lab member

Why Now. Be Part of the First Cohort.

This is the pilot, the very first 111 Day Challenge ever offered.

Your monthly investment gives you access to tools, live sessions, and community support valued at over $5,000. In return, we ask for your participation, your results, and your feedback to help refine the system.

Why this matters

About Sean. Why I Created This Challenge

I have built communities and projects that made real impact. But without systems, they collapsed and I burned out.

The Lesaruss Project is my reset. A transparent, living case study in building the right way. This pilot Challenge is the first step, and you will help shape it from the very beginning.

the co-lab

Your Next 111 Days Start Here

For $111 per month, you will gain access to more than online tools and resources. You receive a guide, accountability, and instructions for living the best version of your life today. 

Disclaimer: The Lesaruss Project and the 111 Day Challenge are designed to provide tools, resources, and community support to help participants pursue their goals. Individual results will vary and cannot be guaranteed. Success depends on each participant’s effort, choices, and circumstances.